Skip to main content
Autobound logo
DeltaTraffic snapshot

delta.com received 54M monthly visits with traffic from 5 countries.

Source: Autobound Signal API · 97 signals tracked for Delta · updated

Get Delta's live signals in Claude or ChatGPT, or by API

Add to Claude / ChatGPT (MCP)Get an API key: 1,000 free credits
AskWhat changed at Delta this week? Use Autobound signals for delta.com.

What happened

Minimal AI traffic at 0.5% (~262,743 visits). Top: chatgpt.com (96%), claude.ai (2%), gemini.google.com (1%), perplexity.ai (0%).

Extracted by Autobound

From the Signal API record
Signal
Traffic snapshot

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
54,328,836
Month over month
-5.5%
3-month change
0%
Global rank
640
Top country
US (93%)
Trend
Fluctuating

More from Delta

Company page →

Latest signals at other companies

The full record

From the Signal API record

Numbers

Country rank
157
Category rank
3
Change, month over month
-5.5%
Digital health score
80

Details

Measured month
Aug 2026
Category
travel_and_tourism/air_travel
Mail visits
2,607,784
Traffic band
Major
Direct visits
27,327,405
Search visits
16,950,597
Small website
No
Snapshot date
Aug 1, 2026
Social visits
923,590
Website title
Delta Air Lines | Flights & Plane Tickets + Hotels & Cars
Brand strength
Strong
Referral visits
2,553,455
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.5% (~262,743 visits). Top: chatgpt.com (96%), claude.ai (2%), gemini.google.com (1%), perplexity.ai (0%).
Geo concentration
Highly concentrated
Referral strength
Weak
Search dependency
Low
Consecutive months
1
Engagement quality
High
Brand keyword ratio
5/5
Website description
delta air lines, a leader in domestic and international travel, offers airline tickets & flights to over 300 destinations in 60 countries. book direct at delta.com.
Country rank country
US
Digital health label
Excellent
Social traffic level
Low
Brand strength detail
Strong brand recognition with 50% direct traffic. Brand keyword ratio: 5/5.

Extraction

Detected
Sep 11, 2026
signal_type
seo-traffic
signal_subtype
baseline

Use this data

Get every website traffic signal for Delta and the companies you sell to, in the tools you already use.

  1. Ask Claude about it

    Connect Autobound to Claude, Claude Code or Cursor with MCP. Then ask: “What changed at Delta this week?”

    MCP setup guide

  2. Send it to your own tools

    The Signal API returns website traffic signals for any list of companies as JSON, for your CRM, warehouse or app.

    Signal API

  3. Try it free

    Sign up and spend your free credits on the companies you sell to.

    Start Free1,000 free credits

The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Start Free1,000 free creditsUse it in Claude via MCP
Show the full JSONThe record on this page and the API request

GET /v1/signals/a71943c8-2e92-4e71-b3bb-186b2b4eeb58 returns this record as JSON. POST /v1/companies/enrich returns every signal for delta.com.

{
  "signal_id": "a71943c8-2e92-4e71-b3bb-186b2b4eeb58",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-09-11T10:17:33.725+00:00",
  "company": {
    "name": "Delta",
    "domain": "delta.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "delta.com received 54M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-06-01": 54337072,
      "2026-07-01": 57481715,
      "2026-08-01": 54328836
    },
    "category": "travel_and_tourism/air_travel",
    "relevance": 18.6,
    "ai_traffic": {
      "total_visits": 262743,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 96.268
        },
        {
          "name": "claude.ai",
          "rank": 2,
          "share": 2.123
        },
        {
          "name": "gemini.google.com",
          "rank": 3,
          "share": 1.377
        },
        {
          "name": "perplexity.ai",
          "rank": 4,
          "share": 0
        }
      ],
      "traffic_share": 0.005
    },
    "engagement": {
      "bounce_rate": 0.299,
      "pages_per_visit": 6.078,
      "avg_visit_duration_seconds": 376
    },
    "global_rank": 640,
    "mail_visits": 2607784,
    "country_rank": 157,
    "top_keywords": [
      {
        "cpc": 0.32,
        "name": "delta",
        "volume": 2435700,
        "estimated_value": 2588230
      },
      {
        "cpc": 0.49,
        "name": "delta airlines",
        "volume": 1022070,
        "estimated_value": 1373030
      },
      {
        "cpc": 0.6,
        "name": "delta air lines",
        "volume": 33500,
        "estimated_value": 157820
      },
      {
        "cpc": 0.87,
        "name": "delta careers",
        "volume": 51770,
        "estimated_value": 154030
      },
      {
        "cpc": 0.48,
        "name": "delta flights",
        "volume": 95040,
        "estimated_value": 121690
      }
    ],
    "traffic_band": "major",
    "category_rank": 3,
    "direct_visits": 27327405,
    "search_visits": 16950597,
    "small_website": false,
    "snapshot_date": "2026-08-01T00:00:00+00:00",
    "social_visits": 923590,
    "top_countries": {
      "CA": 0.013,
      "DE": 0.004,
      "GB": 0.006,
      "JP": 0.004,
      "US": 0.927
    },
    "website_title": "Delta Air Lines | Flights & Plane Tickets + Hotels & Cars",
    "brand_strength": "strong",
    "change_3mo_pct": 0,
    "change_mom_pct": -5.5,
    "referral_visits": 2553455,
    "traffic_sources": {
      "mail": 0.048,
      "paid": 0,
      "direct": 0.503,
      "search": 0.312,
      "social": 0.017,
      "referral": 0.047
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.5% (~262,743 visits). Top: chatgpt.com (96%), claude.ai (2%), gemini.google.com (1%), perplexity.ai (0%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "weak",
    "search_dependency": "low",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "5/5",
    "website_description": "delta air lines, a leader in domestic and international travel, offers airline tickets & flights to over 300 destinations in 60 countries. book direct at delta.com.",
    "country_rank_country": "US",
    "digital_health_label": "excellent",
    "digital_health_score": 80,
    "social_traffic_level": "low",
    "brand_strength_detail": "Strong brand recognition with 50% direct traffic. Brand keyword ratio: 5/5.",
    "digital_health_detail": "Score 80: Engagement 95/100 (25%), Volume 100/100 (20%), Brand 100/100 (15%), Diversification 40/100 (15%), Rank 100/100 (15%), AI Readiness 5/100 (10%).",
    "social_traffic_detail": "Low social traffic at 2% of total visits (~923,590 visits).",
    "engagement_quality_score": 95,
    "geo_concentration_detail": "Highly concentrated traffic: US (93%), CA (1%), GB (1%).",
    "referral_strength_detail": "Weak referral strength at 5% of traffic (~2,553,455 visits).",
    "search_dependency_detail": "Low search dependency at 31% of total traffic.",
    "engagement_quality_detail": "High engagement (95/100) with 30% bounce rate, 6.1 pages per visit, and 376-second average duration."
  }
}

Long text fields are shortened on this page.

Looking up one signal by its id is free. Enrich costs 2 credits per signal returned; a call with no results is free.