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EquinixTraffic snapshot

equinix.com received 825K monthly visits with traffic from 5 countries.

Source: Autobound Signal API · 125 signals tracked for Equinix · updated

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AskWhat changed at Equinix this week? Use Autobound signals for equinix.com.

What happened

Emerging AI traffic at 1.1% (~8,846 visits). Top: chatgpt.com (92%), claude.ai (4%), gemini.google.com (4%).

Extracted by Autobound

From the Signal API record
Signal
Traffic snapshot

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
825,443
Month over month
+2.5%
3-month change
-9.6%
Global rank
52,630
Top country
US (48%)
Trend
Fluctuating

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The full record

From the Signal API record

Numbers

Country rank
20,531
Category rank
532
Change, 3 months
-9.6%
Change, month over month
+2.5%
Digital health score
74

Details

Measured month
Sep 2026
Category
computers_electronics_and_technology/computers_electronics_and_technology
Mail visits
24,763
Traffic band
Developing
Direct visits
349,162
Search visits
147,754
Small website
No
Snapshot date
Sep 1, 2026
Social visits
85,846
Website title
Equinix Privacy Policy
Brand strength
Strong
Referral visits
157,660
AI traffic level
Emerging
AI traffic detail
Emerging AI traffic at 1.1% (~8,846 visits). Top: chatgpt.com (92%), claude.ai (4%), gemini.google.com (4%).
Geo concentration
Moderately concentrated
Search dependency
Low
Consecutive months
1
Engagement quality
High
Brand keyword ratio
3/5
Country rank country
US
Digital health label
Good
Social traffic level
Moderate
Brand strength detail
Strong brand recognition with 42% direct traffic. Brand keyword ratio: 3/5.
Digital health detail
Score 74: Engagement 89/100 (25%), Volume 75/100 (20%), Brand 85/100 (15%), Diversification 80/100 (15%), Rank 75/100 (15%), AI Readiness 11/100 (10%).

Extraction

Detected
Oct 12, 2026
signal_type
seo-traffic
signal_subtype
baseline

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
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Show the full JSONThe record on this page and the API request

GET /v1/signals/8554e84a-b373-4f98-b3ce-dddc9d1d84c1 returns this record as JSON. POST /v1/companies/enrich returns every signal for equinix.com.

{
  "signal_id": "8554e84a-b373-4f98-b3ce-dddc9d1d84c1",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-10-12T08:03:12.178+00:00",
  "company": {
    "name": "Equinix",
    "domain": "equinix.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "equinix.com received 825K monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-07-01": 913236,
      "2026-08-01": 805441,
      "2026-09-01": 825443
    },
    "category": "computers_electronics_and_technology/computers_electronics_and_technology",
    "relevance": 6,
    "ai_traffic": {
      "total_visits": 8846,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 92.017
        },
        {
          "name": "claude.ai",
          "rank": 2,
          "share": 4.337
        },
        {
          "name": "gemini.google.com",
          "rank": 3,
          "share": 3.646
        }
      ],
      "traffic_share": 0.011
    },
    "engagement": {
      "bounce_rate": 0.332,
      "pages_per_visit": 5.637,
      "avg_visit_duration_seconds": 271
    },
    "global_rank": 52630,
    "mail_visits": 24763,
    "country_rank": 20531,
    "top_keywords": [
      {
        "cpc": 2.49,
        "name": "equinix",
        "volume": 54190,
        "estimated_value": 26120
      },
      {
        "cpc": 2.59,
        "name": "equinix careers",
        "volume": 2270,
        "estimated_value": 2540
      },
      {
        "cpc": 4.56,
        "name": "equinix data center",
        "volume": 3540,
        "estimated_value": 1120
      },
      {
        "cpc": 2.1,
        "name": "fortinet",
        "volume": 128760,
        "estimated_value": 700
      },
      {
        "cpc": 1.89,
        "name": "エクイニクス",
        "volume": 1360,
        "estimated_value": 680
      }
    ],
    "traffic_band": "developing",
    "category_rank": 532,
    "direct_visits": 349162,
    "search_visits": 147754,
    "small_website": false,
    "snapshot_date": "2026-09-01T00:00:00+00:00",
    "social_visits": 85846,
    "top_countries": {
      "AU": 0.051,
      "DE": 0.058,
      "JP": 0.052,
      "SG": 0.051,
      "US": 0.477
    },
    "website_title": "Equinix Privacy Policy",
    "brand_strength": "strong",
    "change_3mo_pct": -9.6,
    "change_mom_pct": 2.5,
    "referral_visits": 157660,
    "traffic_sources": {
      "mail": 0.03,
      "paid": 0,
      "direct": 0.423,
      "search": 0.179,
      "social": 0.104,
      "referral": 0.191
    },
    "ai_traffic_level": "emerging",
    "ai_traffic_detail": "Emerging AI traffic at 1.1% (~8,846 visits). Top: chatgpt.com (92%), claude.ai (4%), gemini.google.com (4%).",
    "geo_concentration": "moderately_concentrated",
    "referral_strength": "strong",
    "search_dependency": "low",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "3/5",
    "website_description": "Equinix Privacy Policy",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 74,
    "social_traffic_level": "moderate",
    "brand_strength_detail": "Strong brand recognition with 42% direct traffic. Brand keyword ratio: 3/5.",
    "digital_health_detail": "Score 74: Engagement 89/100 (25%), Volume 75/100 (20%), Brand 85/100 (15%), Diversification 80/100 (15%), Rank 75/100 (15%), AI Readiness 11/100 (10%).",
    "social_traffic_detail": "Moderate social traffic at 10% of total visits (~85,846 visits).",
    "engagement_quality_score": 89,
    "geo_concentration_detail": "Moderately concentrated traffic: US (48%), DE (6%), JP (5%).",
    "referral_strength_detail": "Strong referral strength at 19% of traffic (~157,660 visits).",
    "search_dependency_detail": "Low search dependency at 18% of total traffic.",
    "engagement_quality_detail": "High engagement (89/100) with 33% bounce rate, 5.6 pages per visit, and 271-second average duration."
  }
}

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