mastercard.com received 15M monthly visits with traffic from 5 countries.

{
  "signal_id": "7657eb41-c504-425d-a3a3-54538f831d41",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-10-12T07:56:37.862+00:00",
  "company": {
    "name": "Mastercard",
    "domain": "mastercard.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "mastercard.com received 15M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-07-01": 13751680,
      "2026-08-01": 15437657,
      "2026-09-01": 14782818
    },
    "category": "finance/banking_credit_and_lending",
    "relevance": 14.4,
    "ai_traffic": {
      "top_prompts": [
        "What are the main differences between debit and credit cards regarding fraud protection and liability, and how can I choose the safer option for everyday purchases?",
        "How can a small business implement contactless and mobile payment acceptance, including hardware, security considerations, and steps to get started?",
        "Which security features and best practices should consumers use to protect their payment cards and online transactions from common types of fraud?"
      ],
      "total_visits": 62355,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 88.613
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 7.566
        },
        {
          "name": "perplexity.ai",
          "rank": 3,
          "share": 3.662
        },
        {
          "name": "claude.ai",
          "rank": 4,
          "share": 0
        }
      ],
      "traffic_share": 0.004
    },
    "engagement": {
      "bounce_rate": 0.407,
      "pages_per_visit": 2.871,
      "avg_visit_duration_seconds": 114
    },
    "global_rank": 3835,
    "mail_visits": 325222,
    "country_rank": 5869,
    "top_keywords": [
      {
        "cpc": 14.26,
        "name": "credit card offers",
        "volume": 1834420,
        "estimated_value": 231410
      },
      {
        "cpc": 2.44,
        "name": "mastercard",
        "volume": 236520,
        "estimated_value": 121010
      },
      {
        "cpc": 1.18,
        "name": "mastercard careers",
        "volume": 31770,
        "estimated_value": 41370
      },
      {
        "cpc": 0.14,
        "name": "mastercard 2x1",
        "volume": 6290,
        "estimated_value": 35360
      },
      {
        "cpc": 0.14,
        "name": "2x1 mastercard",
        "volume": 2010,
        "estimated_value": 13370
      }
    ],
    "traffic_band": "major",
    "category_rank": 147,
    "direct_visits": 5159203,
    "search_visits": 2380034,
    "small_website": false,
    "snapshot_date": "2026-09-01T00:00:00+00:00",
    "social_visits": 1286105,
    "top_countries": {
      "AE": 0.062,
      "EG": 0.048,
      "IN": 0.107,
      "MY": 0.054,
      "US": 0.177
    },
    "website_title": "Mastercard Bill Qkr Streamlines Bill Payment Services",
    "brand_strength": "moderate",
    "change_3mo_pct": 7.5,
    "change_mom_pct": -4.2,
    "referral_visits": 5366163,
    "traffic_sources": {
      "mail": 0.022,
      "paid": 0,
      "direct": 0.349,
      "search": 0.161,
      "social": 0.087,
      "referral": 0.363
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.4% (~62,355 visits). Top: chatgpt.com (89%), gemini.google.com (8%), perplexity.ai (4%), claude.ai (0%).",
    "geo_concentration": "diversified",
    "referral_strength": "strong",
    "search_dependency": "low",
    "consecutive_months": 1,
    "engagement_quality": "moderate",
    "brand_keyword_ratio": "4/5",
    "website_description": "Mastercard Bill Qkr simplifies bill payment services, recurring bill payments, and online bill pay solutions for businesses of all sizes.",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 70,
    "social_traffic_level": "moderate",
    "brand_strength_detail": "Moderate brand recognition with 35% direct traffic. Brand keyword ratio: 4/5.",
    "digital_health_detail": "Score 70: Engagement 50/100 (25%), Volume 100/100 (20%), Brand 70/100 (15%), Diversification 80/100 (15%), Rank 100/100 (15%), AI Readiness 4/100 (10%).",
    "social_traffic_detail": "Moderate social traffic at 9% of total visits (~1,286,105 visits).",
    "engagement_quality_score": 50,
    "geo_concentration_detail": "Diversified traffic: US (18%), IN (11%), AE (6%).",
    "referral_strength_detail": "Strong referral strength at 36% of traffic (~5,366,163 visits).",
    "search_dependency_detail": "Low search dependency at 16% of total traffic.",
    "engagement_quality_detail": "Moderate engagement (50/100) with 41% bounce rate, 2.9 pages per visit, and 114-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/7657eb41-c504-425d-a3a3-54538f831d41 \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"mastercard.com","limit":20}'