paypal.com received 446M monthly visits with traffic from 5 countries.

{
  "signal_id": "daaaf1a8-1070-4a04-9d7b-41b90b6d7753",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-10-12T08:27:50.552+00:00",
  "company": {
    "name": "PayPal",
    "domain": "paypal.com"
  },
  "data": {
    "trend": "consecutive_decline",
    "summary": "paypal.com received 446M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-07-01": 473830672,
      "2026-08-01": 472447084,
      "2026-09-01": 446013186
    },
    "category": "finance/banking_credit_and_lending",
    "relevance": 22.4,
    "ai_traffic": {
      "top_prompts": [
        "How can I set up a secure online payment method for my small business to accept credit card and bank transfers from customers worldwide?",
        "What are the differences between using an integrated online payment service versus direct bank transfers for an e-commerce store in terms of fees and buyer protection?",
        "Which features should I look for when choosing a payment processor to minimize fraud, handle refunds, and support multiple currencies for my online shop?"
      ],
      "total_visits": 1853015,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 61.288
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 2.586
        },
        {
          "name": "claude.ai",
          "rank": 3,
          "share": 0.945
        },
        {
          "name": "copilot.microsoft.com",
          "rank": 4,
          "share": 0
        },
        {
          "name": "perplexity.ai",
          "rank": 5,
          "share": 0
        },
        {
          "name": "grok.com",
          "rank": 6,
          "share": 0
        }
      ],
      "traffic_share": 0.004
    },
    "engagement": {
      "bounce_rate": 0.228,
      "pages_per_visit": 4.944,
      "avg_visit_duration_seconds": 139
    },
    "global_rank": 71,
    "mail_visits": 18732554,
    "country_rank": 40,
    "top_keywords": [
      {
        "cpc": 0.45,
        "name": "paypal",
        "volume": 9630340,
        "estimated_value": 17488160
      },
      {
        "cpc": 0.26,
        "name": "paypal login",
        "volume": 1153200,
        "estimated_value": 2435010
      },
      {
        "cpc": 0.66,
        "name": "paypal account",
        "volume": 110650,
        "estimated_value": 180100
      },
      {
        "cpc": 0.44,
        "name": "pay pal",
        "volume": 133740,
        "estimated_value": 179460
      },
      {
        "cpc": 2.39,
        "name": "paypal customer service",
        "volume": 20270,
        "estimated_value": 75490
      }
    ],
    "traffic_band": "dominant",
    "category_rank": 2,
    "direct_visits": 209626197,
    "search_visits": 60657793,
    "small_website": false,
    "snapshot_date": "2026-09-01T00:00:00+00:00",
    "social_visits": 22746672,
    "top_countries": {
      "DE": 0.171,
      "FR": 0.043,
      "GB": 0.071,
      "IT": 0.055,
      "US": 0.411
    },
    "website_title": "Pay, Send and Save Money with PayPal | PayPal US",
    "brand_strength": "strong",
    "change_3mo_pct": -5.9,
    "change_mom_pct": -5.6,
    "referral_visits": 123991666,
    "traffic_sources": {
      "mail": 0.042,
      "paid": 0,
      "direct": 0.47,
      "search": 0.136,
      "social": 0.051,
      "referral": 0.278
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.4% (~1,853,015 visits). Top: chatgpt.com (61%), gemini.google.com (3%), claude.ai (1%), copilot.microsoft.com (0%), perplexity.ai (0%), grok.com (0%).",
    "geo_concentration": "moderately_concentrated",
    "referral_strength": "strong",
    "search_dependency": "low",
    "consecutive_months": 3,
    "engagement_quality": "high",
    "brand_keyword_ratio": "4/5",
    "website_description": "From paying friends to saving money or getting cash back when you shop, explore what the new PayPal app has to offer.",
    "country_rank_country": "US",
    "digital_health_label": "excellent",
    "digital_health_score": 82,
    "social_traffic_level": "moderate",
    "brand_strength_detail": "Strong brand recognition with 47% direct traffic. Brand keyword ratio: 4/5.",
    "digital_health_detail": "Score 82: Engagement 80/100 (25%), Volume 100/100 (20%), Brand 94/100 (15%), Diversification 80/100 (15%), Rank 100/100 (15%), AI Readiness 4/100 (10%).",
    "social_traffic_detail": "Moderate social traffic at 5% of total visits (~22,746,672 visits).",
    "engagement_quality_score": 80,
    "geo_concentration_detail": "Moderately concentrated traffic: US (41%), DE (17%), GB (7%).",
    "referral_strength_detail": "Strong referral strength at 28% of traffic (~123,991,666 visits).",
    "search_dependency_detail": "Low search dependency at 14% of total traffic.",
    "engagement_quality_detail": "High engagement (80/100) with 23% bounce rate, 4.9 pages per visit, and 139-second average duration."
  }
}

curl https://signals.autobound.ai/v1/signals/daaaf1a8-1070-4a04-9d7b-41b90b6d7753 \
  -H "X-API-KEY: $AUTOBOUND_API_KEY"

curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"paypal.com","limit":20}'