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Rockwell AutomationTraffic snapshot

rockwellautomation.com received 2M monthly visits with traffic from 5 countries.

Source: Autobound Signal API · 143 signals tracked for Rockwell Automation · updated

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AskWhat changed at Rockwell Automation this week? Use Autobound signals for rockwellautomation.com.

What happened

Minimal AI traffic at 0.9% (~14,356 visits). Top: chatgpt.com (72%), gemini.google.com (2%).

Extracted by Autobound

From the Signal API record
Signal
Traffic snapshot

What this signalsTraffic trends often track demand, marketing spend and growth.

Monthly visits
1,683,159
Month over month
+1.2%
3-month change
-3.1%
Global rank
27,670
Top country
US (54%)
Trend
Fluctuating

Latest signals at other companies

The full record

From the Signal API record

Numbers

Country rank
11,042
Category rank
72
Change, 3 months
-3.1%
Change, month over month
+1.2%
Digital health score
72

Details

Measured month
Sep 2026
Category
computers_electronics_and_technology/consumer_electronics
Mail visits
28,614
Traffic band
Established
Direct visits
597,521
Search visits
863,461
Small website
No
Snapshot date
Sep 1, 2026
Social visits
31,980
Website title
Select a Region | Rockwell Automation
Brand strength
Moderate
Referral visits
131,286
AI traffic level
Minimal
AI traffic detail
Minimal AI traffic at 0.9% (~14,356 visits). Top: chatgpt.com (72%), gemini.google.com (2%).
Geo concentration
Highly concentrated
Search dependency
High
Consecutive months
1
Brand keyword ratio
2/5
Website description
We connect the imaginations of people with the potential of technology to expand what is humanly possible, making the world more productive and sustainable.
Country rank country
US
Digital health label
Good
Social traffic level
Low
Brand strength detail
Moderate brand recognition with 36% direct traffic. Brand keyword ratio: 2/5.
Digital health detail
Score 72: Engagement 79/100 (25%), Volume 100/100 (20%), Brand 71/100 (15%), Diversification 60/100 (15%), Rank 75/100 (15%), AI Readiness 9/100 (10%).

Extraction

Detected
Oct 12, 2026
signal_type
seo-traffic
signal_subtype
baseline

Use this data

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The API returns more than this page shows

This page shows a preview. The full seo-traffic record in the Signal API and MCP can also have these 8 fields. Some fields are empty for some signals.

Company

  • linkedin_urlValue in the API
  • industriesValue in the API
  • employee_count_lowValue in the API
  • employee_count_highValue in the API
  • revenueValue in the API
  • descriptionValue in the API

Signal

  • signal_nameValue in the API
  • associationValue in the API
Show the full JSONThe record on this page and the API request

GET /v1/signals/f37d5ae1-f725-4ff5-987e-e279ff7b55d9 returns this record as JSON. POST /v1/companies/enrich returns every signal for rockwellautomation.com.

{
  "signal_id": "f37d5ae1-f725-4ff5-987e-e279ff7b55d9",
  "signal_type": "seo-traffic",
  "signal_subtype": "baseline",
  "detected_at": "2026-10-12T08:26:49.921+00:00",
  "company": {
    "name": "Rockwell Automation",
    "domain": "rockwellautomation.com"
  },
  "data": {
    "trend": "fluctuating",
    "summary": "rockwellautomation.com received 2M monthly visits with traffic from 5 countries.",
    "traffic": {
      "2026-07-01": 1737658,
      "2026-08-01": 1663904,
      "2026-09-01": 1683159
    },
    "category": "computers_electronics_and_technology/consumer_electronics",
    "relevance": 3.2,
    "ai_traffic": {
      "total_visits": 14356,
      "top_platforms": [
        {
          "name": "chatgpt.com",
          "rank": 1,
          "share": 72.371
        },
        {
          "name": "gemini.google.com",
          "rank": 2,
          "share": 1.75
        }
      ],
      "traffic_share": 0.009
    },
    "engagement": {
      "bounce_rate": 0.408,
      "pages_per_visit": 4.825,
      "avg_visit_duration_seconds": 230
    },
    "global_rank": 27670,
    "mail_visits": 28614,
    "country_rank": 11042,
    "top_keywords": [
      {
        "cpc": 2.9,
        "name": "rockwell automation",
        "volume": 33240,
        "estimated_value": 20330
      },
      {
        "cpc": 1.59,
        "name": "rockwell",
        "volume": 42020,
        "estimated_value": 12110
      },
      {
        "cpc": 4.96,
        "name": "rockwell download center",
        "volume": 1990,
        "estimated_value": 2670
      },
      {
        "cpc": 4.46,
        "name": "allen bradley",
        "volume": 7340,
        "estimated_value": 2620
      },
      {
        "cpc": 1.04,
        "name": "rockwell automation careers",
        "volume": 2960,
        "estimated_value": 2260
      }
    ],
    "traffic_band": "established",
    "category_rank": 72,
    "direct_visits": 597521,
    "search_visits": 863461,
    "small_website": false,
    "snapshot_date": "2026-09-01T00:00:00+00:00",
    "social_visits": 31980,
    "top_countries": {
      "CA": 0.059,
      "IN": 0.038,
      "KR": 0.028,
      "MX": 0.042,
      "US": 0.539
    },
    "website_title": "Select a Region | Rockwell Automation",
    "brand_strength": "moderate",
    "change_3mo_pct": -3.1,
    "change_mom_pct": 1.2,
    "referral_visits": 131286,
    "traffic_sources": {
      "mail": 0.017,
      "paid": 0,
      "direct": 0.355,
      "search": 0.513,
      "social": 0.019,
      "referral": 0.078
    },
    "ai_traffic_level": "minimal",
    "ai_traffic_detail": "Minimal AI traffic at 0.9% (~14,356 visits). Top: chatgpt.com (72%), gemini.google.com (2%).",
    "geo_concentration": "highly_concentrated",
    "referral_strength": "moderate",
    "search_dependency": "high",
    "consecutive_months": 1,
    "engagement_quality": "high",
    "brand_keyword_ratio": "2/5",
    "website_description": "We connect the imaginations of people with the potential of technology to expand what is humanly possible, making the world more productive and sustainable.",
    "country_rank_country": "US",
    "digital_health_label": "good",
    "digital_health_score": 72,
    "social_traffic_level": "low",
    "brand_strength_detail": "Moderate brand recognition with 36% direct traffic. Brand keyword ratio: 2/5.",
    "digital_health_detail": "Score 72: Engagement 79/100 (25%), Volume 100/100 (20%), Brand 71/100 (15%), Diversification 60/100 (15%), Rank 75/100 (15%), AI Readiness 9/100 (10%).",
    "social_traffic_detail": "Low social traffic at 2% of total visits (~31,980 visits).",
    "engagement_quality_score": 79,
    "geo_concentration_detail": "Highly concentrated traffic: US (54%), CA (6%), MX (4%).",
    "referral_strength_detail": "Moderate referral strength at 8% of traffic (~131,286 visits).",
    "search_dependency_detail": "High search dependency at 51% of total traffic.",
    "engagement_quality_detail": "High engagement (79/100) with 41% bounce rate, 4.8 pages per visit, and 230-second average duration."
  }
}

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