Salesforce Aims to End LIV Golf Sponsorship Deal Over AI Bugs

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  "signal_type": "news",
  "signal_subtype": "ends_partnership_with",
  "detected_at": "2026-10-30T18:34:00+00:00",
  "company": {
    "name": "Salesforce",
    "domain": "salesforce.com"
  },
  "data": {
    "url": "https://news.bloomberglaw.com/bankruptcy-law/salesforce-aims-to-end-liv-golf-sponsorship-deal-over-ai-bugs",
    "title": "Salesforce Aims to End LIV Golf Sponsorship Deal Over AI Bugs - Bloomberg Law News",
    "excerpt": "Salesforce Inc. moved to end its sponsorship contract with bankrupt LIV Golf, alleging the golf league failed to deliver on promises to showcase its artificial intelligence technology. The $6.75 million annual sponsorship deal scheduled to run through 2029 should be canceled because LIV hasn’t lived up to multiple parts of the bargain, Salesforce said in a motion filed Thursday in the US Bankruptcy Court for the District of New Jersey. The league’s “LIV 2.0\" restructuring proposal is highly contingent on future financing, bankruptcy milestones, and participation by key players , Salesforce said. LIV filed for Chapter 11 on Sept. 8 ... Bloomberg Law provides trusted coverage of current events enhanced with legal analysis. Log in to keep reading or access research tools and resources.",
    "summary": "Salesforce filed a court motion seeking to terminate its $6.75 million annual sponsorship agreement with bankrupt LIV Golf, alleging the league failed to showcase its AI technology.",
    "planning": true,
    "image_url": "https://news-api.bloomberglaw.com/v1/resize-image?url=https%3A%2F%2Fbloomberg-bna-brightspot.s3.us-east-1.amazonaws.com%2Fa9%2Fab%2F6a5a74984846b886b018631ef958%2F445336275.jpg&width=1200&height=630&fit=cover&removeAnimation=true&crop=3993x1539%2B3%2B1059",
    "confidence": 0.95,
    "published_at": "2026-10-30T18:34:00Z",
    "effective_date": "2026-10-29",
    "article_sentence": "Salesforce Inc. moved to end its sponsorship contract with bankrupt LIV Golf, alleging the golf league failed to deliver on promises to showcase its artificial intelligence technology.",
    "related_company_name": "LIV Golf",
    "related_company_domain": "livgolf.com"
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curl -X POST https://signals.autobound.ai/v1/companies/enrich \
  -H "X-API-KEY: $AUTOBOUND_API_KEY" \
  -H "Content-Type: application/json" \
  -d '{"domain":"salesforce.com","limit":20}'