Rather than relying on static lists or manual research, the Signal Engine continuously watches for meaningful events across millions of companies and prospects.
When a match is found, contacts are pushed directly into your campaign—fully personalized, fully automated.
What is a Signal?
A signal is a rule you create that listens for a specific business event (like "company raised funding") and defines which contacts to add to a campaign when that event occurs.
You can filter by things like:
Role or seniority (e.g., “only add if title contains VP Sales”)
Industry, location, or company size
Keywords in a LinkedIn post or job description
Volume or frequency (e.g., “more than 3 job posts in 30 days”)
How to Create a Signal
To create a new signal:
Open a Campaign
Navigate to any campaign in AI Studio.
Go to the Signals Tab and click “Create Signal”
This opens the Signal Builder.
Define Your Signal Audience
Choose which contacts to monitor:Autobound Database: Monitor contacts from Autobound's global database of 250M+ prospects.
Contacts at Companies in Other Campaigns: Monitor Autobound’s database contacts, but only if their company appears in one or more of your selected campaigns. Select up to 5 campaigns and map the appropriate company domain fields for accurate matching.
Exclude Contacts (Optional)
Optionally exclude contacts or companies already part of other campaigns to avoid duplication or conflicts:Exclude Specific Contacts: Map either contact email or LinkedIn URL fields.
Exclude Companies: Select campaigns and map the company domain fields.
Trigger Event
Choose the primary business event that triggers your signal (e.g., "Job Change," "Funding Raised")
Build Filtering Rules
Build precise filtering rules by selecting criteria at the event, contact, or company level—such as keywords in a job description (event), job title or seniority (contact), or company industry, size, and location (company).
You can also specify exact timing (e.g., events within the past 7 days) to ensure contacts added to your campaign match your targeting strategy perfectly.
Our logic builder lets you build simple boolean filters "event.new-job-title" contains "sales", as well as lookup filters "event.sales-department-1-year-growth" > "event.marketing-department-1-year-growth".
Incorporate Signal Data into Outreach
Choose how you want the signal's triggering event data to be incorporated into your outreach:Default Behavior: Contacts are added to campaigns without additional event personalization.
With Signal Context (Recommended): Allow AI to reference the triggering event when generating personalized content. Select which campaign field stores the signal context and configure the text formula for personalized context.
Finalize and Activate Your Signal
Name your signal clearly and activate it to begin monitoring and automatically adding matching contacts to your campaign.
What Happens When a Signal Fires?
When a signal finds a match:
The contact is added directly into your campaign.
The contact row is marked with a lightning bolt icon.
Clicking this icon reveals the exact signal trigger and matched details.
1 credit is consumed per contact added.
Core fields (name, email, title, LinkedIn) are automatically mapped.
Additional matched data can be easily added as new columns.
Monitoring & Managing Signals
View active signals per campaign.
Edit, rename, or delete signals at any time.
Deleted signals appear as “Deprecated” but preserve previously added contacts.
Easily filter your campaign to view only signal-added contacts.
Key Rules & Safeguards
Signals prevent adding the same contact multiple times.
Signals pause if your credit balance runs out, automatically resuming once replenished.
You'll receive clear warnings if no filters are applied.
Signals run from activation forward; retroactive imports are not yet supported.
Pro Tip: Combine with Auto-Sending
Pair signals with Auto-Pilot mode in your campaigns to automatically send personalized emails as soon as a new contact is identified and added.